Imagine being a high school student in Franklin, Ohio, a town in the state’s southwest corner that’s home to roughly 11,800. Imagine it’s a fall Friday night, with football being played and classmates screaming like crazy, walking around the field … and seeing Roy Williams and John Beilein hanging out together like good friends.

It happened in 2013.

Williams, the longtime basketball coach at North Carolina; and Beilein, who coached Michigan from 2007-19, were at Franklin High School being friendly but working as enemies with the hopes of one day signing Luke Kennard. Kennard didn’t even have a driver’s license then. He was a sophomore, and Franklin’s starting quarterback as well as a hardwood standout. As Beilein remembers, Kennard didn’t know that either basketball coach was there to watch him play football.

The job description for a college basketball coach makes scenes like this one the norm. Recruiting is…





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